She took us on a tour of the entire office. It was a really beautiful, open space. Erin said that it was so open because it facilitates more team work between the employees. She took us up to the roof to see an absolutely beautiful view of New York. We could even see the statue of liberty. During our Q & A session, we got some good information. One concept that I found really interesting was the idea of “Love Marks” that their CEO, Kevin Roberts, has come up with. It’s the idea that we all have brands that we emotionally connect with on a deeper level than just liking it. She also mentioned that for their commercials, they almost always film outside of the United States because it costs less. I would have thought that it would be cheaper here, especially with the insane airfare these days.
Overall, I really enjoyed this meeting. I know that I want to go into advertising, but this helped solidify that fact in my mind. I could see myself working in that environment, and it was especially encouraging to find out that she had gotten that job without a college degree! It gives me hope that I will be able to find a good job that I’ll enjoy once I graduate.
The amazing view from the rooftop